Make My Persona

Generate professional, customizable buyer persona documents with the help of this quick and intuitive generator.

Beginner's Guide to Inbound Marketing

Beginner's Guide to Inbound Marketing is the inbound reference you can save to your phone

Marketing Strategy Foundations course

Get five weekly emails on how to build a strategic foundation for your B2B marketing.

Customer Profile Templates

Use these free templates to build out your customer profiles for your marketing, sales, and customer service teams.

Using Buyer Personas: Medical Marketing

Want more leads, demos, & sales? This e-book shows how to apply a persona in your medical tech marketing.

Competitive Analysis Templates

Track and analyze your competitors with these ten free planning templates.

Ads Training: Fundamentals of Digital Advertising Course

Learn what journey-based advertising is and how to use it.

An Introduction to Marketing Psychology

Understand the psychology behind your ideal customers' needs and behaviors.

Inbound Marketing Certification course by HubSpot Academy

Learn the fundamentals of inbound marketing, content marketing, SEO, social media promotion, conversational marketing, email marketing, and ...

Inbound Sales Certification course by HubSpot Academy

Sales training for identifying and closing active and passive prospects.

Buyer Persona Templates

Our free, customizable buyer persona templates will let you easily organize your research to create your very own buyer personas.